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The Secrets to XOWii Blogging By Dan D All great marketers can grasp benefits and reasons behind launching a given marketing strategy before spending the time or money necessary for execution. This is evident with many successful network marketers who are turning to online blogs to support the new means of business growth. XOWii Associates in particular are launching and marketing their blog for the following five reasons in descending order. Benefits #5: Social Networking. Your blog provides ample opportunity to integrate with the most trafficked social networking sites like facebook, digg, and twitter. This is accomplished through various Wordpress plugins and sidebar buttons that link to secondary sites. Posting high quality content that readers are likely to share is the key underlying first step. Done effectively, your content can garner increased exposure through multiple sharing, bookmarking, favoriting and retweeting. Benefit #4: Search Engine Optimization. The non-static nature of blogs speaks to the high degree of search engine optimization (SEO). Search engines are always ‘looking’ for fresh new content that is highly shared and discussed among readers. Establish a habit of posting at least twice a week (if not more) with a focus on company-related topics. The higher you rank the more likely it is they’ll land on your blog when searching for XOWii. Benefit #3: Training & communication. Network marketers with considerable downlines need an efficient way to transmit ideas, news and other updates to the group in an instant. All blogs allow for readers to subscribe and thus receive on-going communication from the blog owner. More specifically, the blog owner can specify a category denoted for team coaching and training. This saves time and promotes involvement. Benefit #1: Branding & Credibility. This is arguably the most important benefit because it lies at the crux of why prospects join your business. Blogging is the ideal way to show off your experience, knowledge, swagger, and personality to your readers. It supports the notion behind the commonly held network marketing maxim that ‘people join people’, not business opportunities. These five benefits to MLM blogging are further substantiated and expounded in my new ebook entitled “XOWii Report: Blogging Your Way to Wealth”. You can download it free to learn all the specific and practical tips that accompany this commentary. Visit my blog to get your hands on your XOWii Blogging Report.
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